Change Is Inevitable.
Growth Is Optional.
Luminous Approach
It’s not my job to tell you what to think. It’s my job to think about what you tell me.
The Luminous approach is designed to fit your needs, allowing you to scale up or down as your organization evolves. Utilizing your organizational wisdom and encouraging diverse stakeholder perspectives across in-person, virtual, and hybrid meeting occasions yields outstanding results.
Every client relationship becomes a partnership to explore possibilities, design innovative strategies to achieve successful outcomes, and navigate the complexities of agile implementation.
EXPLORE WHAT IS POSSIBLE
Our approach begins with understanding the outcomes the organization hopes to achieve, to then explore the possibilities to achieve those outcomes. Framing the conversation around possibilities helps our clients push through obstacles and create impactful lasting change.
DESIGN FOR SUCCESS
Together we co-create solutions to achieve the outcomes defined in the Exploration phase. we bring the tools and processes and mine the organization’s valuable knowledge to develop business solutions that are feasible and sustainable.
NAVIGATE COMPLEXITY
In our approach to navigating the complexities of implementation, we work with our clients to address challenges that arise, remaining agile to adjusting course. In our approach to navigating the complexities of implementation, we work with our clients to address challenges that arise, remaining agile to adjusting course. Well-grounded in collaboration and learning, our approaches enable us to recommend strategic solutions for value creation and moving the organization forward.
Luminous Services
Outsourced CMO, Strategic Consultant & Advisor to Emerging Better-for-You Food & Beverage Brand
Executive Leadership
One person never delivers high-impact outcomes. A team of people does. The merit of engaging an experienced partner is that getting leader boots on the ground is faster to help solve your most significant challenges and achieve immediate success outcomes. Collaboratively, we develop high ROI strategies and tactics.
We seek to maximize your value by understanding what opportunities have the potential to grow faster or make the most significant impact.
We seize the moment by nurturing winning ideas in real time.
We champion the new initiatives and demonstrate the rationale for the potential for scalable growth to all levels of the organization for feedback and buy-in.
We strive to deliver impactful messaging during cross-functional team meetings, communicate the strategic vision, outline the long-term roadmap, and secure buy-in to ignite all stakeholders’ passion.
Business Strategy
The journey to hatching a knock-your-socks-off strategy can be fuzzy, open-ended, indeterminate, evolutionary, and innovative. We trust in the process, using analytical and creative whole-brain thinking to mine the data, transforming information into insights that will guide us to identify winning strategies to achieve your business goals.
We identify the “why?” to unite around a shared purpose. We collaborate to leverage our diversity of experience and thought, with an openness to question the status quo, reframe risk (such as inaction being and action), and imagination to create bold plans and ideas to zig when others zag. That’s where the fruit lives.
Brand Visioning
Forward-thinking achieves mind-blowing results!
Developing a bold vision around shared purpose and goals fuels innovative ideas and expanded possibilities for the longer term, leading to scalable growth. It’s a fun process, full of brainstorming, evaluating, prioritizing, validating, and earning buy-in. An inspiring game plan does wonder about putting a skip in your step and exhilarating your team to lean in to carry out lofty goals to create the future of food for generations to come.
Luminous Brands’ success in developing Brand and Business Visions that drive growth includes Annie’s, Bare, Premier Nutrition, and even the Township of a Tahoe Ski Town in California to forward urban justice.
The changing socio-political struggles of our food ecosystem desperately call for an immediate paradigm shift to meet the future of food consumption. Understanding culture, people, how we organize and shop, farm, influence policy, and our needs and wants in the dynamic marketplace helps us create active, immersive strategies that solve pain points and meet our vision of a sustainable food system.
Together, we develop new creative strategies and programs that meet the emerging experience economy and the future of food.
Innovation
What we believe shapes our creations. It encourages us to focus on possibilities. A forward-thinking approach propels us toward the future instead of dwelling in the past. We boldly seek dynamic relevance to surpass the status quo and achieve sustainable leadership.
Financial Stewardship
Entrepreneurs face ten thousand decisions on any given day, impacting the business’s financial health. Support of a trusted resource helps leaders gain greater perspective to overcome obstacles, make more informed decisions, and accelerate their company’s growth.
Building strategic alliances with key stakeholders throughout the client organization, nurturing peer-to-peer relationships to secure buy-in, influence change, and enable meaningful collaboration makes for successful outcomes.
We show up, do the work, and together create exceptional outcomes.